Administration
Executive Department
Dr. Jose G Perez CEO
Dr. Jose Perez, CEO of WeReach, is a dynamic leader with a proven track record in entrepreneurship, business strategy, and community empowerment. Under his guidance, WeReach is committed to breaking barriers, fostering growth, and making a positive impact on both business and society.
Dr. William Morrissette. Chief Administrative Officer (CAO)
Meet Dr. William Morrissette, our Chief Administrative Director. Formerly the Department Chair and Professor of Criminal Justice at Bay State College, Dr. Morrissette brings extensive experience in program oversight, strategic planning, and faculty management. Holding a Ph.D. in Philosophy, he is also a certified trainer in mobile digital forensics with MSAB in Sweden. Certified in law enforcement and as a polygraph examiner by the CIA, Dr. Morrissette currently leads an advocacy program for victims funded by the federal Victims of Crime Act. With a diverse background that includes 15 years as President of Intuition, a national forensic consulting and training firm, and prior roles as a police officer and CIA interrogator, he uniquely combines academic and administrative expertise.
Economic Development Department
Andrea Perez
Economic Development Director
Meet Andrea Perez, our dedicated Economic Development Director, at the helm of initiatives that sculpt the economic landscape of our community. In her dynamic role, Andrea spearheads strategic partnerships, orchestrates growth-centric projects, and cultivates an environment conducive to sustainable development. Through her visionary leadership, she empowers local businesses, magnetizes investments, and unlocks opportunities for residents. Andrea is not just a leader; she is a catalyst for positive change, propelling our community toward a future of prosperity and inclusivity.
HR Department
Daniela Vasquez – HR Specialist
Human Resources Specialist at the forefront of cultivating a positive and inclusive work environment. Her pivotal role includes talent acquisition, employee relations, and organizational development. Crafting engaging recruitment strategies to fostering professional growth through training initiatives, her expertise is key in shaping our workplace culture.
Legal Counsel
Attorney John Day
Meet Mr. Day, a highly accomplished trial attorney specializing in small business law. Renowned for resolving legal disputes through mediation, arbitration, and trial practice, he boasts a remarkable track record with over eighty cases taken to trial verdicts in both federal and state courts.
Mr. Day's extensive tech background and teaching experience uniquely position him as the facilitator for the AI & Integrations for Small Businesses workshop. His ability to simplify complex concepts ensures practical application, benefiting all participants.
TA Assistance Department
Maria Jose – TA Consultant
Maria Perez combines her expertise in Psychology and Neuroscience with a fervent passion for entrepreneurship and development. At WeReach, she applies her dedication to learning and growth to help others achieve their full potential. With a background in coordinating technical assistance for small business owners and a commitment to diversity and equity, Maria is pivotal in advancing workforce development. Her experience includes crafting business plans, leading workshops, and fostering inclusive business environments. Maria's work reflects her belief in the power of education and support to transform communities and bridge gaps in opportunity.
Catarina Chang – TA Consultant
Catarina Chang, owner and general manager with over 15 years in the hospitality industry, has dedicated herself to fostering growth and supporting small, minority, and female-owned businesses through her work with WeReach. As the entrepreneurial force behind KOY, a successful 100-seat Korean Fusion restaurant in Boston, Catarina has leveraged her experience in finance, marketing, and management to benefit businesses in Boston, Chelsea, and Providence. Through She Socially LLC, she enhances clients' digital presence, showcasing her expertise in digital marketing and brand management. Catarina's commitment is reflected in her core values: creativity, empathy, cooperation, determination, and a passion for helping others. Her work not only drives her businesses but also contributes significantly to community development and the mission of WeReach
